We actually using random concept to show ads on in-stream listing page.

For example this following priority options :

- LOW - add 1 item
- MEDIUM - add 2 item
- HIGH - add 3 item
- HIGHEST - add 4 item

1. If I have created 2 ads for LOW and HIGHEST priority.

2. So it will become a list of ads items e.g. 'ads1', 'ads2', 'ads2', 'ads2', 'ads2')

3. Then the system will random pick the ads render on the stream listing, so the 'ads2' will get higher chance to show on the stream.

Hello Arlex,

I'm sorry this is not clear to me (point 1 & 2), it surely is in your head

Can you please try to make me understand using some adverts (item-1, item-2,...) something like:
- LOW - 3 ads- : item-1, item-2, item 3
- MEDIUM - 3 ads - : item-4, item-5, item-6
- HIGH - 2 ads- : item-7, item-8
- HIGHEST - 2 ads- : item-9, item-10

If the items are randomized, then what is the priority ratio between levels?

Consider this scenario:

1. You have 3 ads with the priority of low, medium and high.

2. The script will multiply the number of items by "x" into the pool of ads (where x is a number based on the priority)

3. It will then utilize the built-in php array_rand method that uses the Mersenne Twister algorithm, http://www.math.sci.hiroshima-u.ac.jp/~m-mat/MT/emt.html to randomize and pick and item from the pool.

Ratio:

Highest = 4
High = 3
Medium = 2
Low = 1

Hi Mark,

Not the answer I expected but very usefull even without the reference link.
So given this info I understand there will be no equity at all inside any of the priority level.
That is what I already observed on the site and it is now confirmed

When you are trying to randomize items with priorities, the only possible scenario is to throw these items into a pool and let the randomizer do it's job

A high priority simply means there are more items in the pool as opposed to the lower priority ones.

Yes I understand.
The point is on an other website I am using AdAgency with wich we have so much more controls.
For this specific website I need to find the good arguments to attract and convince potential advertisers ...

Hm, I see. What sort of controls do you get if you have randomized items with priority?

With Ad Manager we do not rely on randomized items like in EasySocial Ads because ads can not be monitored.
Instead there are other controls to target the site vistors like :
- user language
- user address
- geolocation
- user profile custom fields
- keywords

Then we set up and publish different kinds of campaigns for the advertiser to choose from.
These are:
- based on time
- based on clics (CPC)
- based on number of time displayed (impressions - CPI)

Advertisers have a full report with charts on their R.O.I.

different kinds of campaigns for the advertiser to choose from.
These are:
- based on time
- based on clics (CPC)
- based on number of time displayed (impressions - CPI)

Advertisers have a full report with charts on their R.O.I.

that would be a perfect roundup for a future improvement. i need that too

Hey Supporter,

Thanks for sharing how other ads system work. It’s much appreciated.

We will see if we can improve this in the future.

I am sure that Stackideas is preparing great improvements for the Advertisement system !
The number of clicks for each ad is already counted.
See in the social_ads table of the database, in the "click" column.

Especially with PayPlans we now have the billing system.

It would also be interesting to display an ad only in certain groups or categories of Groups.

Philippe

Thanks for head up on this Philippe.